The CAC question
A client asks what their real acquisition cost is and which channel actually drives revenue. The answer needs clean, joined data, not a confident guess.
Partnership Program · For Fractional CMOs and CROs
Your analytics and AI team that delivers immediate value.
Innovatics partners with fractional CMOs and CROs to build the data, attribution, and reporting your clients ask for, without you having to hire a data team.
Book a 30-minute call The client relationship is always yours
Where you'll want us in
The moments the strategy needs proof.
You set the direction. These are the points where a client expects evidence, and where the data team you were not hired to build would otherwise be the bottleneck.
Reporting eats the week
The hours that should go to strategy disappear into stitching numbers together across tools. We take that work off your plate.
Proof, not a promise
You need to show a campaign worked, with attribution a board will accept, rather than argue that it should have.
Numbers no one trusts
The client's data sits in five tools and tells five stories. We turn it into one source the team can act on.
More than the work in front of you
The depth you can grow into.
What starts as tracking and attribution sits on a full decision-intelligence bench. As the client relationship deepens, there is room to take on more, without you bringing anyone else in.
One partner your client can keep leaning on as their needs grow.
Proof
What it looks like in a client's numbers.
Real engagements with retail and eCommerce brands. The full stories, with context, sit in the case studies.
Market IntelligenceRead the case studyRetention & cohortsRead the case studyData foundationRead the case study
See all case studiesCategory decisions moved from gut feel to a real-time market signal engine.
+5%quarterly revenue
15%less dead stock
+2%customer LTV
Customer cohort analysis cut churn and grew repeat purchase rate.
+28%repeat purchase rate
Five siloed data sources unified into a single BI layer.
Days to hoursreporting lag
How we partner
Built around your relationship, not around ours.
Your call on the model
We collaborate as part of your team, or contract directly with your client. Either way the relationship is yours, and we never approach your client on our own.
Inside their stack
We build in the tools your client already owns. No platform to migrate, no new license to sell, no disruption to your other partners.
You stay in control
Human in the loop by default. We recommend, you and your client decide. Work runs under NDA and to ISO 27001 standards.
How we start
One client. A free read. No contract to begin.
01
Pick one client
The one where the data is murky and the spend is real. That is where the value shows fastest.
02
A free analytics read
We show what is tracked, where revenue is leaking, and what is worth fixing. A senior team member, not a BDR. No pitch deck.
03
Build if it lands
Scoped per client and sized to a fractional budget, built inside their stack. The relationship, and the intelligence layer, stay yours.
Partner questions
What fractional leaders ask us first.
Don't see yours? A senior team member will answer it on the call.
01What does Innovatics do for a fractional CMO or CRO?+
Innovatics is the analytics and AI partner behind fractional marketing and revenue leaders. We build the data foundation, tracking, attribution, and reporting your clients now expect, so your strategy shows up in the numbers, without you hiring or managing a data team.
02Who owns the client relationship, and do you ever go direct?+
You own it, always. We work to your direction and never approach your client independently or sell strategy around you. The partnership only works if it protects your seat.
03How is this different from a freelancer or another agency?+
A freelancer is one person with one skill, and most agencies arrive with their own strategy. Innovatics is a full decision-intelligence engineering team that follows yours. You stay the strategic lead while we supply the data, AI, and engineering depth, so the work holds up and scales as the client grows.
04Do you work under my brand, or directly with the client?+
Your choice, per engagement. We can deliver as part of your team under your brand, or contract directly with the client. Either way you stay in front and the relationship is yours.
05What does Innovatics actually build for a client?+
It starts with a clean, trustworthy data foundation, then adds attribution, campaign and funnel analysis, customer-behavior signal, and live decision intelligence. Everything is built around the decisions the client needs to make, not dashboards no one reads.
06Which of my clients is this a fit for?+
Mid-market and growth-stage brands that already have data but lack the internal capability to turn it into consistent intelligence. Innovatics typically works with US-based brands in the $50M to $120M range across retail and eCommerce, though the capability applies wherever marketing and revenue decisions depend on data the team can trust.
07What tools and platforms do you work in?+
We build inside the tools your client already owns, including Power BI, Tableau, GA4, Looker, and data platforms such as Microsoft Fabric, Snowflake, and Databricks. There is no platform to migrate and no new license to sell, and the intelligence layer is the client's at handoff.
08Will you disrupt my client's existing tools or other partners?+
No. We are the intelligence layer, not a competing platform. We build on top of what the client already runs and do not disrupt your creative, media, or other partners.
09How is the client's data kept secure?+
Under strict NDA and to ISO 27001 standards, handled inside the client's own environment to enterprise security expectations.
10How do we start, and is there commitment up front?+
We start with a free analytics read of one client, so you see what is worth fixing before any commitment. There is no contract to begin and no pitch deck, and you talk to a senior team member, not a BDR. Engagements are scoped per client and sized to a fractional budget, and the build follows only if it lands.
Built for fractional leaders
More ways we partner.
You are here
PartnersFractional CMOs & CROs
The analytics and AI team behind your marketing and revenue strategy.
Fractional CDOs & AI Officers
The data and AI engineering team behind your data and AI mandate.
PartnersEmbedded Pods
A dedicated Innovatics pod working inside your team on a longer engagement.
Start with one client
You bring the strategy. We make sure it shows up in the numbers.
A 30-minute conversation with a senior team member, not a BDR. No commitment, no pitch deck. Bring the one client where the numbers are murkiest.
No data team to hireThe relationship is always yoursInside your client's stack
New to Innovatics? Read about the team and how we work.